Brand Behind Truly, Twisted Tea and More Announces First Tequila Soda Canned Cocktail

Loma Vista Tequila Soda, Boston Brew Co.’s Newest Offering. Photo: Twitter/DrinkLomaVista
Boston Beer Company, the brewer behind Samuel Adams, Truly Hard Seltzer, Twisted Tea, Angry Orchard and more has just announced its first tequila soda canned cocktail.
Loma Vista Tequila Soda will be released to market in Grapefruit, Lime, Mango, and Watermelon flavors, each can containing 355 milliliters and 5.5 percent ABV.
The release date is yet to be announced, though according to Brewbound, the rollout for this new beverage will begin in Kansas City, Wichita, Austin, and Fort Collins.
Details are scarce regarding this new cocktail, which was not given an official press release until today. Rather, an inconspicuous Twitter account for Loma Vista popped up on Monday and made a single tweet:
This announcement is corroborated by label approvals that Boston Beer Co. submitted to the Alcohol and Tobacco Tax and Trade Bureau back in June. The label approvals outline the four above-described flavors of Grapefruit, Lime, Mango, and Watermelon.
Boston Beer Co. has been a titan in the rapidly expanding ready-to-drink (RTD) canned cocktail market.
If their success with the likes of Truly, Angry Orchard and Twisted Tea are anything to go by, then Loma Vista may very well be the next “it” drink.
Follow The Daily Pour:
About The Daily Pour
Founded by Dan Abrams, The Daily Pour is the ultimate drinking guide for the modern consumer, covering spirits, non-alcoholic and hemp beverages. With its unique combination of cross-category coverage and signature rating system that aggregates reviews from trusted critics across the internet, The Daily Pour sets the standard as the leading authority in helping consumers discover, compare and enjoy the best of today's evolving drinks landscape.