Jack Daniel’s & Coca-Cola’s Vanilla Canned Cocktail Is Back for a Limited Time
Jack Daniel’s Coca-Cola Vanilla is back.
Jack Daniel’s and Coca-Cola announced on Monday that Vanilla ready-to-drink cocktail is returning as a limited-edition release. The 7%-ABV canned beverage is available nationwide in 4-packs of 12-ounce cans at a suggested retail price of $12.99.
The drinks combines Jack Daniel’s Tennessee Whiskey with Coca-Cola Vanilla and is Jack Daniel’s’ latest move into the growing ready-to-drink (RTD) segment.
Jack Daniel’s Coca-Cola Vanilla first appeared in March as part of the Jack & Coke Variety Pack, joining the classic Jack and Coca-Cola and a cherry variant.
“Coca-Cola Vanilla brings forward the classic vanilla notes in Jack Daniel’s Tennessee Whiskey to create a unique, layered flavor that’s perfect for the season,” Jack Daniel’s RTD Brand Director Mary Beth O’Mara said in a news release. “Whether at fall gatherings or gameday watch parties, we hope our friends will reach for Jack & Coke Vanilla to make every moment more memorable.”
The company said the timing of the release aims to align with fall gatherings and football tailgating, a key sales period for RTDs. No information was provided on how long the product will remain on shelves.
Jack Daniel’s and Coca-Cola first launched their RTD collaboration in 2022, rolling out the flagship Jack & Coke in the U.S. and other markets.
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