Zero Proof Choice Awards | The Daily Pour
Skip to main content

Please join us in celebrating New York's annual Zero Proof Choice Awards — honoring the year's finest in non-alcoholic beverages. The Zero Proof Awards are presented by The Daily Pour, media company and fine drinks guide. The Master of Ceremony is Derek Brown, author, beverage consultant and founder of Drink Company.

How to enter

  • Step One:

    Register your product with The Daily Pour (Details coming soon).

  • Step two:

    Mail either two (2) 700/750ml bottles of product, three (3) 350/500ml bottles of product or 3 cans AND the invoice from Datastill to:

    Abrams Media

    Attn: Zoe - Zero Proof Choice Awards

    1261 Broadway, 6th Floor

    New York, NY 10001

    Shipments will be accepted Monday through Friday from 9:00 am until 4:00 pm.

About

Please join us in celebrating New York's Zero Proof Choice Annual Awards honoring the finest in alcohol free beverages. The Zero Proof awards are presented by The Daily Pour, the ultimate drinks guide for the modern consumer.


The Head Judge and Master of Ceremony is trailblazer Derek Brown. Derek is an author, beverage consultant and founder of Drink Company. A former award-winning bartender and owner of the acclaimed Columbia Room, Brown is a leading advocate for mindful drinking. He authored “Spirits, Sugar, Water, Bitters" and "Mindful Mixology,” earning recognition for his thought leadership in the beverage industry. He is the co-founder of Mindful Drinking Fest, host of “The Mindful Drinking Podcast” and author of the National Academy of Sports Medicine’s Mindful Drinking course.


This year, Brown was selected as a Presidential Leadership Scholar, joining the prestigious program for leaders driving positive social change, and inducted into the San Bars Academy NA Hall of Fame.

Judging

Judging panels are composed of professionals from diverse disciplines including non-alcoholic specialists, bartenders, and reviewers to ensure multiple perspectives.

  • Each category is evaluated by three judges.
  • Each beverage will be rated on if the beverage meets the normative expectations for the segment, overall taste, and appearance.
  • Each judge will rate double gold, gold, silver or bronze based on a 1-3 point system.
    Medal Score Range
    Double Gold 2.68 and up
    Gold 2.5 - 2.68
    Silver 2.0 - 2.5
    Bronze 1.5 - 2.0
    No medal Lower than 1.5
  • Then the judges will come to a consensus to give each drink a final medal: double gold, gold, silver or bronze.
  • Blind tasting is conducted by category; beverages are served in coded glasses with no visible bottles.
  • Mixers are available to taste relevant categories so judges can taste products as they are meant to be tasted.
  • Judges’ decisions are final, no post-judging changes to awards.

Prizes

  • All winners will be featured on the The Daily Pour website, in the main newsletter and on social channels - where relevant.

  • Winners can purchase digital medals and stickers for printed promotional purposes. For digital use it is free. Digital medals for print purchase cost $99 for a year to license and $250 for perpetuity.

About The Daily Pour

  • Founded in 2024 by media personality and entrepreneur Dan Abrams, The Daily Pour is the ultimate drinking guide for the modern consumer, covering spirits, non-alcoholic, and hemp beverages. With its unique combination of cross-category coverage and its signature rating system, The Daily Pour sets the standard as the leading authority in helping consumers discover, compare, and enjoy the best of today’s evolving drinks landscape.

Disclaimer: "Zero proof" can be used as an umbrella term for non-alcoholic (NA) beverages. NA beverages are classified by the U.S. FDA as having less than 0.5% alcohol by volume (ABV). Consuming these beverages is always a matter of personal choice. Please drink responsibly.