Bulleit’s New 10-Year Whiskey Proves the Ryenaissance is Alive and Well

Bulleit

Bulleit’s latest release is a 10-year-old rye whiskey. (Photo: Bulleit Frontier Whiskey)

On Thursday, Bulleit Frontier Whiskey announced the release of Bulleit Rye 10-Year-Old, a whiskey that joins the brand’s 10-year-old bourbon in its portfolio. The rye whiskey is distilled from MGP’s classic mashbill of 95% rye and 5% malted barley.

“Our Bulleit 10-Year Aged Whiskeys showcase the bold, spicy rye-forward flavors that define our brand,” Bulleit Senior Brand Manager Jenika Newsum in a news release. “Each expression is a testament to the meticulous craft of aging and our relentless drive to push the boundaries of American Whiskey. We’re excited to introduce these whiskeys and look forward to unveiling even more innovations that reflect our commitment to whiskey craftsmanship.”

Clocking in at 91.2 proof, Bulleit’s decade-old rye whiskey was aged in new charred American oak barrels. The expression won a Gold Medal at 2024’s San Francisco World Spirits Competition and hosts a suggested retail price of $49.99 a bottle.

Bulleit appears to be a brand with rye on the brain these days. This latest release follows Bulleit’s long-awaited re-release of its fan-favorite 12-year-old rye, which launched in April.

Bulleit 12 Year Old Rye Whiskey release received positive feedback from critics, earning a Raided Score® of 88. Click here to read what the critics thought of this expression.

For the brand’s 10-year-old rye whiskey release, Bulleit shares that its rye possesses “rich caramel” and “toffee” on the nose, coupled with “pear-like fruitiness, dry oak, full-bodied vanilla and a spiced rye finish that lingers.”

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Bulleit’s Latest Release and the Recent ‘Ryenaissance’

In recent memory, bourbon has been the darling of the brown spirits world, but rye whiskey is having a moment.

From celebrity rye whiskey launches like Beyoncé’s SirDavis to premium offerings from major brands like Jack Daniel’s, people are falling in love with rye whiskey because of its spicy profile.

If you’re interested in giving rye whiskey a shot, check out our list of the 8 Best Rye Whiskeys for Beginners — you’ll see why people are talking.

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Cynthia Mersten is an Editor for Bottle Raiders and has worked in the Beverage Industry for eight years. She started her career in wine and spirits distribution and sold brands like Four Roses, High West and Compass Box to a variety of bars and restaurants in the city she calls home: Los Angeles. Cynthia is a lover of all things related to wine, spirits and story and holds a BA from UCLA’s School of Theatre, Film and Television. Besides writing, her favorite pastimes are photography and watching movies with her husband.