SunnyD Vodka Seltzer Purple
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Distiller
Harvest Hill Beverage Company
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Bottler
SunnyD
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ABV
4.5%
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Age
NAS
- Price $1 to $29.99
The much-memed, often maligned SunnyD Vodka Seltzer announced a Purple flavor in April 2026. Its branding pointedly clarifies that this is *not* a grape cocktail, but rather an homage to the "Purple Stuff" SunnyD commercial debuted in the 1990s. (Much like McDonalds' Grimace shake from a few years back, its inspiration is intended to be a brightly-colored mystery.) The drink is canned 4.5% ABV, contains no sugar and is now available online at $9.99 per four-pack.
- Raided Score: 70
- The Daily Pour
- Tastes exactly like it smells. The vodka is mostly disguised by the sweetness, which has that zero-sugar, Stevia mouthfeel that some people might mind a whole lot less than me.
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Nose:
The aroma is pure Grape Jolly Rancher — sweet, sweet, sweet.
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Taste:
Tastes exactly like it smells. The vodka is mostly disguised by the sweetness, which has that zero-sugar, Stevia mouthfeel that some people might mind a whole lot less than me.
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Finish:
Stevia coats the back of the throat with a wallop of sticky purple something or another.
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Overall:
I'm befuddled that SunnyD of all brands would make its canned vodka cocktail zero sugar, but I guess that's a sign of the times. Is it any good? Most people would say no. Does that matter? Probably not. This is a limited-time release, and one that — above all else — was clearly designed to generate discussion on social media. I suspect that negative reviews may have been part of the pitch deck.
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Score:
70
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Disclosure: The producer provided this sample to review free of charge, and without expectation of review or rating.
- Our in house critic rates spirits on a scale of 0-10 (10 best) and is aggregated the same as external sources
