RTD Brand Art & Rev Unleashes Its High-ABV Canned Cocktails Nationwide
Ready-to-drink cocktail brand Art & Rev debuts with four unique spirit-based flavors. (Photo: Art & Rev)
Art & Rev has rolled out its line of ready-to-drink (RTD) craft cocktails nationwide, promising a double dose of booze with ABV contents ranging from 9.5% to 13.5% per 20-oz can.
“It’s been a great experience developing these unique cocktails with the like-minded Art & Rev Team who care about quality and taste,” said Nick Kosevich, CEO of Earl Giles Distillery, in a press release. “Consumers have gotten too used to low ABV canned drinks that focus on convenience over flavor and premium ingredients. It’s time that changed.”
Art & Rev comes in four distinct flavors: Vodka Soda, Orange Gin Sprtiz, Rum & Coconut and Whiskey Buck. According to the brand, Vodka Soda is light and sparkling with hints of key lime and yuzu, while the Orange Gin Spritz stands as an Italian-inspired creation spotlighting orange bitters. Rum and Coconut is infused with fresh coconut water, pineapple, passionfruit extracts and a hint of blue agave nectar. Completing the lineup is the Whiskey Buck, formulated with Earl Giles ginger beer, black pepper and ginger.
Entrepreneur Jodi Herczeg expressed excitement over the brand’s Midwest success.
“We’ve been thrilled with the response in the Midwest,” Herczeg shared in the report. “And we can’t wait for cocktail enthusiasts across the country to enjoy these masterful elixirs in their own homes.”
Art & Rev, established by Jodi Herczeg, Anne Clements and marketing executive Megan Osowski, melds genuine spirits, such as Earl Giles’ gin, vodka and rum, with “high-quality extracts and fresh botanicals.” The brand’s name draws inspiration from the music industry’s “A&R,” an acronym for “Artists & Repertoire.”
Art & Rev is set to launch online shipping to 40 U.S. states, offering five different four-packs starting at $14.99 each. New customers are being offered a 10% discount on their first online order for a limited time.
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