The 5 Most Influential Gin YouTube Channels of 2023
In the dynamic world of spirits and mixology, the digital landscape has become a breeding ground for enthusiasts and experts alike to share their passion for craft beverages and good booze. In recent years, the realm of gin exploration on YouTube has seen a welcomed ripple, with creators pushing the boundaries of creativity and expertise. As we step into 2024, let’s take a look at the top influential gin-spotlighting YouTube channels of 2023.
And don’t forget to check out Gin Raiders’ sister site, Whiskey Raiders, which debuted its YouTube channel in 2023.
Most Influential Gin YouTube Channels of 2023
The following channels are not listed in any particular order.
No Nonsense Gin Drinking
(Photo: No Nonsense Gin/Instagram)
Check Out the Channel
No Nonsense Gin Drinking is undoubtedly the most prolific gin-specific YouTube channel currently on the platform. With over 300 videos published since its 2018 launch, the channel offers viewers detailed reviews of some of the latest, greatest and unique gin releases — from gin flavored with ants to James May’s recently debuted London Drizzle.
The man behind No Nonsense Gin Drinking, Bobby Freeman, also entertains as much as he informs, delivering oodles of sparky energy while sharing intriguing facts about the juniper spirit he’s tasting. If there’s a gin you’re interested in, Freeman has most likely already covered it with his no-nonsense approach, cheeky quips and experienced palate.
No Nonsense Gin Drinking currently has 20.6k subscribers, and we anticipate that number will continue to grow as Freeman’s dedication to our favorite spirits category attracts gin lovers far and wide.
The Ginfluencers UK
(Photo: The Ginfluencers UK/YouTube)
Check Out the Channel
With the goal of trying as many gins as possible, The Ginfluencers UK has been reviewing spirits since 2020. Helmed by gin enthusiasts and collectors Scott and Oscar, the channel predominantly covers gin releases in the United Kingdom, including underlooked craft expressions and limited editions.
With 418 videos published in a short span of three years, this channel has certainly made an impact on the gin side of YouTube and its dedicated following of 3.35k subscribers. The Ginfluencers UK also offers something particularly special to the gin review scene: two distinguished palates! Scott prefers sweeter and more floral gin, while Oscar most enjoys classic styles of gin. This dynamic gives viewers a comprehensive look at each gin being tasted as the two deliver their honest and lively reviews.
Anders Erickson
(Photo: Anders Erickson/YouTube)
Check Out the Channel
Anders Erickson’s YouTube channel has so far garnered 492k subscribers since its debut in 2011. The channel is characterized by the seasoned bartender’s fun, approachable personality and dedication to creating an “uplifting space for everyone to feel welcome and encouraged to try their hand at making cocktails.”
With a focus on mixology, the channel covers all kinds of spirits, but we greatly appreciate the loving attention Erickson gives to gin, which is often forgotten in the limelight of more popular spirits such as tequila and vodka. Erickson has likewise compiled a playlist of all the gin cocktails he’s made, perfect for the at-home mixologist in need of inspiration — or a light history lesson on some of the juniper spirit’s most iconic cocktails.
Tim and Tonic
(Photo: Timandtonic_/Instagram)
Check Out the Channel
Tim and Tonic produces a variety of gin tastings, cocktail recipes and informational content, all supported by Tim Laferla’s snappy video editing and scholarly vibe. No time is wasted in Tim and Tonic reviews, and we love the way Laferna tells viewers what the gin tastes like, exactly how to use it and his final thoughts all in under 10–15 minutes.
Since its 2021 debut, the channel has attracted 4.05k subscribers. Already influential in the gin tasting corner of YouTube, we anticipate even more imbibers flocking to Laferna’s great booze-based videos — especially following the recent launch of his own gin brand, Final Squeeze. Currently taking a break from YouTube to run his distillery, Damaged Goods Distilling Co., we hope to see more action on Laferla’s channel in the new year.
How to Drink
(Photo: How to Drink/YouTube)
Check Out the Channel
How to Drink is run by Greg Titian, a long-time cocktail lover who produces high-quality and highly engaging recipe videos. With his cozy charm, artistic beverage closeups, bubbly humor and remarkably comprehensive tasting notes, Titian is the go-to guy for all your drinks needs. And thanks to his dedication to the craft, his YouTube channel has amassed 1.7m subscribers since its 2015 debut.
While How to Drink covers a wide variety of spirits, the times the channel spotlights gin have been incredibly influential to the booze scene. Titian’s “Everything you need to know about Gin” video has amassed 1,065,180 views alone, while “Best Gin drinks I’ve ever had” boasts 858k views. How to Drink has also compiled a playlist of every gin-spotlighting video published so far, covering a spectrum of classic and craft cocktails alongside twists of history and pop culture.
Read next:
The 10 Most Influential Whiskey YouTube Channels of 2023
‘The Beginning of an Exciting Journey’: Emma Watson’s Renais Gin to Enter US Market
Top 5 Ready-To-Drink Gin Cocktails We Tried in 2023
Here at Gin Raiders, we do more than write about current events in gin and booze. We are the only media property reviewing gins and aggregating the scores and reviews of other significant voices in the gin world in one place. If you’re interested in getting a shot of gin in your morning email, sign up for our Deal of the Day newsletter.
Follow The Daily Pour:
