High Noon Expands Tequila Seltzer Lineup with Prickly Pear, Blood Orange and 700ml ‘Big Cans’

(Photo: High Noon)

Nearly a year after it first forayed into tequila seltzers, High Noon is expanding its catalog with two new flavors and an unusually large “big can.”

The brand’s newly debuted Fiesta Pack includes tried-and-true Grapefruit and Lime flavors alongside new additions Prickly Pear and Blood Orange. Like the rest of its catalog, all are made with real juice and blanco tequila.

The biggest addition — size-wise, at least — is a 700ml Lime flavor packaged in a resealable big can. For reference, a Tallboy clocks in at around 473ml; High Noon’s new big can is closer in size to a standard bottle of spirits. In other words, you probably won’t be drinking it all at once.

High Noon’s resealable design. (Photo: High Noon)

The Fiesta 8-pack is now available nationwide while the Lime Big Can is set for launch in March.

Since launching in 2019, High Noon has dominated the spirits-based canned cocktail market — a market that is projected to outpace malt-based beverages like White Claw and Truly in years to come. To put the numbers in perspective, seven of Drizly’s top ten best-selling RTDs in 2023 were High Noon products.

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