‘Beer Is for Everybody. No Exceptions’: Brewery Introduces ‘Even Gayer’ Light Beer, Proceeds Going to LGBTQ+ Charity

(Photo: Necromancer Brewing/Facebook)

Last Friday, Necromancer Brewing, a craft beer company based in Pittsburgh, Pennsylvania, released its very first light American lager, dubbed “Even Gayer Light Beer.”

A portion of the proceeds from the sales of this beer and accompanying merchandise will be donated to Gay4good, a nonprofit organization that supports and empowers the LGBTQ+ community.

Upon its initial release, “Even Gayer” sold out within an hour of being available to the public. However, the brewery still has the beer on draft, and the “Even Gayer” merchandise is still available for purchase.

“Beer is for everybody,” Necromancer Brewing wrote on Facebook when debuting its latest addition. “No exceptions.”

This new lager launch follows the recent backlash Anheuser-Busch’s popular light beer brand Bud Light has faced over a sponsorship with transgender influencer and activist Dylan Mulvaney in April. After the company sent Mulvaney personalized cans with her face on them, which she took to TikTok to share, conservative social media personalities launched a barrage of transphobic comments against the beer brand. The company was criticized for what some perceived as a shift towards “woke” advertising.

The backlash included Kid Rock posting a video of him shooting cans of Bud Light, a boycott that has so far knocked $6 billion from the business’ value, several Anheuser-Busch facilities receiving threats and Bud Light’s vice president of marketing taking a “leave of absence.”

Adding to its light beer debut, Necromancer Brewing wrote, “No employees were fired in the making of this beer.”

For those interested in visiting Necromancer Brewing, the establishment is open from Tuesday through Friday from 4 p.m. to 10 p.m., Saturday from 12 p.m. to 10 p.m. and Sunday from 12 p.m. to 6 p.m. Not only can visitors enjoy a variety of unique craft beers, but they can also support a company that actively backs the LGBTQ+ community.

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