The Go Go Highball is a scotch-based highball built around Johnnie Walker Black Label and positioned as a signature serve tied to Sabrina Carpenter’s partnership with the brand. Introduced during the 2026 Grammy Awards weekend in Los Angeles, the drink was featured at major industry events and select city bars for a limited time. Structurally, it follows the traditional highball format: a base spirit lengthened with a carbonated mixer and served over... Read more
The Go Go Highball is a scotch-based highball built around Johnnie Walker Black Label and positioned as a signature serve tied to Sabrina Carpenter’s partnership with the brand. Introduced during the 2026 Grammy Awards weekend in Los Angeles, the drink was featured at major industry events and select city bars for a limited time. Structurally, it follows the traditional highball format: a base spirit lengthened with a carbonated mixer and served over ice in a tall glass. The style emphasizes refreshment, lift and approachability while maintaining the smoky, malt-driven backbone of blended scotch.
Highballs remain a core template in modern cocktail culture because they are efficient, scalable and adaptable to different flavor profiles. The carbonation brightens the oaky and fruit-forward elements of the scotch and creates a lighter drinking experience suited to large-format celebrations and high-energy settings.
During the Los Angeles activation, the Go Go Highball was positioned as a toast to milestone moments across the music industry. While the build is straightforward, balance depends on proper chilling, fresh ice and maintaining carbonation. As with most highballs, restraint and temperature control matter more than elaborate technique.
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